Morrisons hires Kingfisher's AI chief as PwC UK names its own CAIO
Morrisons has created a chief AI officer post and hired Kingfisher's Mohsen Ghasempour to fill it, while PwC UK has brought back Jez Bassinder from IBM.
9 articles tagged Retail AI
Morrisons has created a chief AI officer post and hired Kingfisher's Mohsen Ghasempour to fill it, while PwC UK has brought back Jez Bassinder from IBM.
AI search sent 0.3% of the retailer's customers a year ago and now sends 2.5%. Its answer is a Christmas vodcast built to feed the models third-party content.
ASOS deploys conversational AI Stylist, Azure Datalake and Microsoft 365 Copilot. Agents handle 50% of customer enquiries; 93 agentic use cases identified.
Marks & Spencer is giving all store managers and support centre staff access to Microsoft 365 Copilot as part of a deepened strategic partnership with Microsoft.
Debenhams Group becomes the first UK retailer to test agentic AI commerce through PayPal, letting shoppers find and buy products through natural language conversation without leaving the payment app.