Tag: advertising
11 articles tagged advertising
Coca-Cola Shifts to AI-Driven Marketing as Price Growth Stalls
Coca-Cola is embedding AI into its marketing pipeline, moving from price-led growth to AI-powered persuasion as inflation pressures ease across consumer markets.
Perplexity Drops Advertising Over Fears It Will Erode User Trust
AI search company Perplexity has abandoned advertising, warning that sponsored content could undermine user confidence in its answers.